Moz

The name may not jump out at you, but make no mistake about it: Moz.com is a powerful-as-fuck search engine optimization (SEO) tool that will have you competing with other adult brands in your niche before you know it. If you are willing to do the legwork and optimize your site properly, Moz takes the guesswork out of how the fuck you are supposed to do that. Even if you have never heard of SEO before and have no idea what it means for your adult sites, Moz also explains that for the laymen.

If you’re unsure how Moz can help build your brand by optimizing it and making it easily discoverable, try out the free tools the service offers. Try them out. You will see why Moz has been one of the more trusted SEO/optimization suites out there for nearly 20 years.

Decent amount of free tools

What I’ve found about Moz over the years is that it doesn’t try to hide how handy it is behind paywalls. If you have dug around for porn webmaster tools, you know what the fuck ThePornDude is talking about. Too many companies out there don’t want to give you anything for free, so they fork over a limiting tool that does nothing but tease you with all the information you need – that can only be accessed as a premium member.

Moz knows how useful it is, and that’s why it doesn’t play that lame ass game. They provide a plethora of free SEO tools that you can use totally for free. The only catch is you have to sign up for an account, which is to be expected.

One of the most helpful free tools you will come across is Keyword Explorer. This tool allows you to enter a keyword or URL to see the best keywords associated with the keyword/phrase or URL you provided. This will give you enough information to know what keywords/phrases are worth targeting so you can apply them to your SEO gameplan.

Maybe you want to dig deeper into a specific URL and see what makes it goddamn tick. If that’s what you are looking for, then take a look at Link Explorer. This will give you the necessary information to find what kind of content and links thrive on a particular URL, allowing you to see what works and what doesn’t so you can apply them to your marketing strategy. It’s like taking a look inside of a coach’s playbook, jizzing inside of the crease, so it gets stuck in there and smells bad the next game, and he blames it on the other team and uses that fire to crush them next game. Yeah, it’s exactly like that.

What sucks about these two tools is that you get a limited amount of searches and queries per month; roughly 10. That’s not nearly enough opportunities to do any heavy-duty digging (which is by design), but at least the free domain analysis tool is not limiting. Enter a domain into the field using this tool, and the tool will analyze the domain.

You will find valuable information like the top pages by links/top linking domains, keywords by estimated clicks, top ranking keywords, and so much more. If you want to upgrade and find even more information, well, it’s going to cost you (more on that in a moment).

Moz Pro Suite is fucking powerful

If you decide to sign up for Moz Pro – and if you give a shit about SEO, it’s worth considering – you get a whole host of tools and services that make the suite the killer combination that it is. Keyword Explorer and Link Explorer throw the gloves off and become the powerhouse hitters that they are as a premium user. You can save keyword lists in Keyword Explorer and adjust on-the-fly while figuring out where competitive URLs are getting their links with Link Explorer.

Beyond that, you gain access to Rank Tracking. This tool allows you to know how you are ranking for certain keywords and better understand what that means for your brand via the Search Visibility Score. You can also identify what ordinary searchers are looking for by tracking keywords even at the local level. If you ever wanted to know what kind of pornography people are searching for in your neighborhood, Rank Tracking can make it happen.

All of these keyword tools are fucking awesome, but what about a tool that makes sure that your site flat out doesn’t suck? Site Crawl can help with that. Every corner of your website must rank as optimally as possible to give your brand the bleeding edge you desire. Knowing and doing are two different things, though. It can be challenging to understand where problems lie and how to fix them; that’s where Site Crawl fits in.

Site Crawl audits every aspect of your website, so you know where problems lie. But it doesn’t leave you hanging. Site Crawl also shows you how to fix these problems and even alerts you of new issues when they crop up. It allows you to turn your website into a finely-tuned SEO powerhouse to compete with others in your niche and keep it that way. That’s worth the price alone.

That’s just a taste of what you can expect with Moz Pro. Fortunately, you don’t have to start selling plasma just to afford the cost of admission. For what you get, it’s hard to beat its value.

Extremely affordable

The Standard Moz Pro plan starts at $99 /month and gives you a decent amount of searches and queries to use in your research. You can manage three campaigns, get 400,000 monthly page crawls (with five on-demand page crawls), 150 keyword queries, 5,000 backlinks, and more. All of this includes 24/7 support, onboarding sessions, unlimited scheduled reports, and more.

For $50 more per month, Moz Pro inflates everything that you get and then some. The Medium package gives you ten campaigns, 2-million monthly page crawls, 5,000 keyword queries, 20,000 backlink queries a month, and so on. It’s the most popular version of Moz Pro for a reason, but there are larger packages if you need to scale even more.

Premium is a whopping $599 per month but has a fuck load of more opportunities to test and try out new things. You can operate 50 campaigns simultaneously, crawl a whopping 8-million pages per month, perform 100 on-demand crawls, access Speed Crawls, which are 10-times faster than normal speed crawls (or so Moz says). You can also make 100 keyword lists, 100 link tracking lists (as opposed to having only one with the Standard plan), and more.

Whatever your SEO and marketing needs may be, Moz has a plan for you. It would have been nice if the Standard plan gave a little more. But for an extra $50 per month, you get a pretty damn good value with the $149 plan. Those that don’t know the first thing about SEO and how to market your adult brand may think it’s a huge barrier of entry, but for the value, ease-of-use, and the hours you will save on research alone, Moz Pro is more than worth the cost of admission at multiple tiers.

Helpful how-to guides via the SEO Learning Center

Speaking of those who don’t know the first goddamn thing about SEO and what it means to market your adult brand, Moz has a one-hour guide to SEO that introduces you to what it all means. For the most part, they are videos and can be dry and boring, but if you take a moment to focus and learn, a lot of the confusing bullshit will become quite clear. If you want more, other topics are covered in this free resource center, like mobile SEO, international SEO, all about link building, content marketing, and more!

Whether you need a new suite for handling your SEO plans or building your adult empire for the first time, you need to make it as easy as possible right from the start. Moz Pro mostly does this. It saves time, headache, and the resources available are perfect for introducing – or reintroducing as the case may be – to how all of this shit works. Try it out and see if it’s right for you – and get to work!

Suggestions:

If you want to track, get recommendations, and clear up any confusion surrounding your SEO gameplan, then you need Moz Pro. The price may feel steep for some, but it will save entrepreneurs plenty of time and headaches. The free tools may feel limiting, but it’s hard to complain when the price is right.